Michael Watts, CEO

Company Locations: Ann Arbor (MI) and Los Angeles 

My Headquarters: 255 East Liberty St. STE 281, Ann Arbor MI 84104

Years at Current Company: 10

Years in Digital: 19

A founder of Hook in the early days of World of Warcraft, Michael has not only leveled up in the game but has served as the Managing Director for 10 years. He’s responsible for the overall strategy, management and growth of the organization. A Michigan native, Michael worked extensively in the interactive field as a designer and developer before and during the formative years of Hook. Not formally trained in the digital arts or academia, Michael learned his craft on the hard streets of the internet.